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Social media management

Social as a performance discipline. Not a hobby.

Strategic content, active channel management, and community engagement — across the platforms where your Caribbean audience actually spends time.

Channel report · last 30d
Reach
284K
Engagement rate
6.4%
Followers · 30d
+1,820
Avg. response time
11 min
Content cadence · this week
M
T
W
T
F
S
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16 posts queued · 4 channels● On schedule
Our Clients

Trusted By Leading Caribbean Brands

Island Gold Realty
ICBL
Escape Developments
DLS Brokers
Atlantic Watersports
NHC
ADMC
Poinciana
Office Supplies Inc.
Sunkiss Caribbean
GT Automotive
Corp-EFF Insurance
Terrific Tiles
Island Gold Realty
ICBL
Escape Developments
DLS Brokers
Atlantic Watersports
NHC
ADMC
Poinciana
Office Supplies Inc.
Sunkiss Caribbean
GT Automotive
Corp-EFF Insurance
Terrific Tiles
Where we manage · 06 channels

Native to each platform. Coherent across all of them.

A post that performs on Instagram is not the same post that performs on LinkedIn. We build for each channel and report against one shared scorecard.

IG
Instagram
Reach · brand

Feed, Reels, Stories, and DM management — built for discovery and high-intent follow-through.

FB
Facebook
Reach · community

Page management, community engagement, and event amplification — still where Caribbean audiences gather.

in
LinkedIn
B2B · authority

Founder voice, company page, and thought-leadership content for professional services and enterprise brands.

TT
TikTok
Discovery · short-form

Native short-form video built for the algorithm — not a Reel cross-posted with a watermark.

YT
YouTube
Long-form · SEO

Channel strategy, episodic content, and YouTube Shorts — turning video assets into compounding search traffic.

X
X / Threads
Real-time · voice

Reactive, conversational, and topical — where appropriate to the brand and audience.

What we manage

Strategic content. Active channels. Engaged audiences.

Posting frequently isn't a strategy. Posting the right thing — at the right time, to the right audience, with the right ask — is. We treat social as a performance discipline, not a hobby.

  1. 01
    Content strategy & calendar
    Monthly editorial rhythm anchored in your business goals, campaign moments, and audience insight.
  2. 02
    Creative production
    Native-format assets — Reels, Stories, carousels, Shorts — produced for each channel's strengths.
  3. 03
    Community management
    Comments, DMs, and mentions — responded to with brand voice and SLAs you can hold us to.
  4. 04
    Paid amplification
    Boosting what already works organically — disciplined, ROAS-tracked, never sprayed.
  5. 05
    Reporting & insight
    One scorecard per month — reach, engagement, share-of-voice, and what we'll do differently next.
How we manage · 04 stages

Discover. Design. Develop. Optimise.

Same discipline as our paid media work — applied to organic channels.

Step 1
Discover

Audience & audit

Audit your current presence, benchmark against competitors, and clarify which audiences are worth showing up for.

Step 2
Design

Strategy & calendar

Channel-by-channel strategy, content pillars, and a monthly calendar that ties to commercial goals.

Step 3
Develop

Produce & publish

Native creative production, scheduled publishing, and same-day community response.

Step 4
Optimise

Measure & adjust

Monthly scorecard, content audit, and a clear plan for what we'll change next.

Client results

Engaged audiences. Real business outcomes.

What changes when social is run as a performance discipline.

Island Eats
6.4%
Avg engagement rate

"Before Strategiex, social felt like shouting into a void. Now our content has a strategy, our community is growing every week, and we regularly see customers walk in saying they found us on Instagram."

TM
Tanya Morrison
Founder, Island Eats
First Atlantic Bank
+284K
Monthly reach · up from 40K

"Managing social for a financial brand requires a careful balance of authority and approachability. Strategiex struck it. Our monthly reach went from 40K to over 280K without compromising brand standards."

GT
Gregory Thornton
Head of Marketing, First Atlantic Bank
Tropic Wellness
3.1×
Follower growth · 6mo

"What I valued most was the response-time commitment. Our followers know they'll get a reply within minutes. That consistency has built a genuine community — and a measurable lift in repeat purchase."

SR
Simone Rajkumar
Brand Manager, Tropic Wellness
Frequently asked questions

Answers, before you ask.

Instagram, Facebook, LinkedIn, TikTok, YouTube, and X/Threads. We manage whichever channels are right for your audience — not every platform for every brand. We'll tell you where your time and budget should go first.

Content strategy and editorial calendar, creative production (native-format assets for each platform), publishing and scheduling, community management with response SLAs, paid amplification where relevant, and a monthly performance scorecard.

Yes. Our team produces native-format content for each platform — Reels, Stories, carousels, Shorts, and static assets — written and designed to match the platform's strengths, not cross-posted from one channel to another with a watermark.

We respond to comments, DMs, and mentions with your brand voice and defined SLAs. Average response time across our managed accounts is under 15 minutes. You can hold us to that.

Monthly scorecard covering reach, engagement rate, follower growth, and share-of-voice. For commercially driven social, we also track click-through and conversion contribution. Vanity metrics are not the goal.

We can boost organic content that's already performing — disciplined, ROAS-tracked amplification rather than spraying budget at posts. For full paid social campaign management, that sits within our paid media service.

With a discovery session where we review your current channels, audit your existing presence, and clarify which audiences you should be showing up for. We'll come back with a channel strategy and content plan before any publishing begins.

Ready to turn your social channels into a growth asset?

Discovery session, 30 minutes. We'll audit your current presence and come back with a channel strategy.

Start social management See all servicesStrategy session · 30 min · 0 obligation